Proven tips for increasing ROI with LinkedIn ads

When it comes to developing an ad strategy for a LinkedIn network, you need to learn about the people out there and examine why they are there. This network is more for professional B2B people. People use this network for a variety of objectives, but they are likely to be business related. Why do people…

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Various types of LinkedIn ads for your business

According to the latest research, “There are 450 million users on LinkedIn.” That makes it easier for marketers to target their prospects easily. LinkedIn allows marketers to create extremely targeted ad campaigns for generating maximum conversions through the campaign. LinkedIn is a great platform for advertising, especially for those brands that are looking to attract…

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Native advertising on LinkedIn

Online marketing is not only confined to placing banner ads throughout the relevant web pages. For whatever reason, people were not clicking on the banner ads even if they have to purchase the product. This further emphasized the need to create new ways to reach target audiences.  This is how Native ads began.  Eye opening…

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How to create LinkedIn ads that boost ROI?

Advertising with LinkedIn is something that can help B2B marketers promote their business to targeted groups of professionals. “According to the recent studies, LinkedIn stands as the world’s largest business networking website, and the most powerful way to reach their targeted audience of over 150 million engaged professionals.”  If you are a B2B marketer, and…

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Best advertising practices for LinkedIn

According to the Salesforce 2015 State of marketing report, “LinkedIn is the third most commonly used social network for business owners.” The audience on LinkedIn is active and interested, on the whole, and are ready to be marketed to. Spending your advertising budget on LinkedIn is worth the investment Out of all the social media…

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Best LinkedIn strategies for B2B marketing

LinkedIn is a professional social media network. If used properly, it can bring in lots of opportunities for marketers and professionals. LinkedIn is a proven business to business lead generation tool. LinkedIn is an unique social media platform with an extremely specific audience which is very different from all of the other social networks. The…

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5 steps for a successful LinkedIn advertising campaign

A common challenge faced by most small B2B marketing companies is to market their brand on a tight budget. Marketers with a limited budget want to achieve high returns with their available resources, and make it worth every penny invested in the advertising campaign. One of the best ways to prevent wasting your advertising budget…

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Top viral marketing campaigns

Every year, there is flood of marketing campaigns over social media. This viral marketing brings something new to learn each year. By analyzing marketing styles of other businesses, you can learn about market trends, what audiences want and craft your campaign accordingly. Viral marketing, along with social media, helps your campaign go “VIRAL.” Going viral…

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Tips for optimizing a Viral Marketing Campaign

The internet is an amazing way to spread the word quickly around the world. Viral marketing does just the same. It is the method of creating a buzz OR marketing of any brand, product or services, in this modern world where everyone is connected to each other. For every type of marketer, it is the…

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Challenges (and solutions) for Viral marketing

When it comes to get succeeding in the business world, every marketer faces different challenges. “According to 2015 State of Inbound Report, proving ROI and getting more budget are the leading challenges marketers face”. Let’s take a look at these top challenges and how marketers can address them. Planning the right strategy to get leads…

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