Great tips Reed! I have seen a lot of terrible resource boxes. In fact, I have written a few myself. But I am getting better at it, and I am now going to use this post as a reference. Thank You very much Reed!
The visitors most likely will click your resource box if your article can create their interest to know you further as expert in the topic they are looking at.
To Your Success
It would have helped a person like me who is just getting started to see what a good resource box looks like.
Nice article, good information, I will be trying this out – Thank you
Thought the whole idea was to tease, get the reader to click through? Not by being interesting, or stuffed with keywords, but by somehow inferring the reader will find what they are looking for if they click through to the author’s site.
Could you cover that please?
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Thanks for the tips Reed,
The resource box is one area that I am still lacking in. Will take the information that you have provided here in this post and make some improvements in my resource boxes.
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I find that spending a little bit of time writing out a great resources box can make you go a long way. I’ve seen many resource boxes that were not to well written.
Even myself, I have had a couple that were bad but you live and learn.
Thanks for these great tips. I also really appreciate Shawn’s honesty and can say the same of myself.
The crafting of a good resource box is a skill in itself. And the difficulty that individuals face when they first start writing articles is that they are often given the wrong advice regarding what to include in the resource box.
Many people think that the resource box is just a bio about the author but in reality the resource box should be an extension of your article. It should entice the reader to learn more about the subject of your article by clicking the link to your special offer.
Ideally, your article should flow virtually seamlessly into your resource box. Writing resource boxes with a high click-through rate is not just a skill, it’s an art.
More expert article writing tips can be found at: Article Writing and Marketing
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Thanks for the post. This is one area that I think we can all learn from. A good idea is to have a few resource boxes pre written. I find that after writing an article I sometimes rush through the resource box. Thanks for the reminder
It is to lead the reader into clicking for more information. Would you provide us with an example?
Greetings Reed, Thomas Richmond here, great tips, i often use as well. P.s. thanks for Marissa’s info. Have a great day buddy 🙂
Very Good Tips! Resource boxes are a great places for promoting your site.
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How to make a website
I’d have love to see some real examples of a good article/forum signature.
Reed there is no doubt the resource box is a crucial aspect to any article. After the people read the article, of course you want them to visit your website!
Some people have resources boxes converting at 5%, while others convert at 30% or more! Six times the amount of traffic for one article just because of a killer resource box!
As always a great post,
Thanks for the info. It couldn’t have come at a better time. Resource box writing has always been one of my weaknesses. I have been trying to improve and this info will help. Again thanks and keep up the good work.
Great Article Reed. Thanks for info. people can actually use!
Well said, Reed.
Infact the body of the article is the ‘give’ part of the article and the resource box the ‘take’. Hence one cannot simply ignore the importance of the resource box.
Otherwise the whole purpose of the article is defeated.
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That is a great article. I have been taught a lot by reading your articles. Keep them coming.
I look forward to the next one.
Good article Reed !
Signature lines plays such an important role than the article itself. It does take practice and tracking skills to see which sig lines works.
Since Reed didn’t give an example I will provide one for those who are new to IM.
Let say you are writing about a review about a newly launched program. Submitted it to as many article database site as possible using 2 different sig lines.
One sig lines says something like ” If you want more detailed info about this program visit http://www.yourwebsite.com
Second sig lines says something like ” If you want to find out how I make $200 per month selling this product, visit my website at http://www.yourwebsite.com
Now if the second sig line is getting twice as many clicks as the first one, then you back and simply change the one that doesn’t work with the one that works. Then you keep using the one that works and keep submitting it to more article database site or pay a service to publish them for you such as Isnare.com
Very good and useful info on the BIO box. It took me a while to understand the importance of getting it right. This tip is very important for the newcomer to understand.
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Thanks for the tips Reed. Very helpful indeed.
I couldn’t agree with you more.
The more I learn and observe, the more it seems to me that alot of web marketing success simply boils down to being enticing, interesting- and skilled at communication…
just like Life in general!
I will think upon your pointers and see how I can best use them to improve.
Thanks again -and glad you’re out there doing what you do.
This is your call to action, the place where you get a curious or interested prospect. It is a skill that can be developed and refined but well worth your effort to master!
Great tips Reed. Resource Box is very important in making money online. Thanks for your tips =)
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The more I read your emails and blogs the more I’m beginning to learn. Thank you.
Great info on resource boxes, as usual, Reed! Wishing you and your family and wonderful Christmas and Happy New Yesr!
Thank you. I know the resource box is one of my greatest weaknesses. I am determined to spend more effort on that from now on. Thanks again,
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It’s a good way to generate list building, leads and traffic.
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One thing interesting about the internet, you can learn something new every day. After you learn it, you refine it. This resource box techniqe sounds like a good one, if used properly.
Thanks for the suggestions Reed. Maybe you can post an example of what a good resource box looks like.
Once again Reed, useful comments that give readers something to think about, helping us all to improve our article writing skills.
When I write a resource box for my clients’ articles, here are a few things which I do to increase the click through rates.
1. Resource box must have a call to action. Let them know what benefits they will receive when they click on the link.
2. Tell them that they will see a video or videos of the techniques related to the article content. A link to see a video converts very well for all articles.
3. Tell them that they will receive a free report that is related to the same topic they read in the article. If they liked your article, then they would definitely click to download your free report.
4. Tell them they can read part 2 of your article by clicking on the link in the resource box. Or parts 3 and 4 etc….
5. If you are talking about the problem in your article and recommend a solution, then in the resource box, tell them to click on the link to know more about the solution.
Having a resource box is not just about keywords and anchor text. You need to drive them to a squeeze page to capture their emails. This is the true power and benefit of article marketing which you will experience if you do things correctly.
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Good article. You hit the nail on the head with the importance of a good bio box. I do a fair amount of posting articles to submission sites.
My problem is that I never can tell if I am really getting extra traffic from my article marketing. Is there a way to judge if the articles are bringing me traffic?
Excellent advice about resource boxes. I like what you said about being creative when using resource boxes. This is an area I can certainly improve upon. Thanks for the timely tips.
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Hey Reed, I really didn’t know what a resorce box was or how important it is. Make sence though. Also, thanks Paul for the examples. An example of something is easier for this granne newbie to understand. Anna
Great Article for the biginners in Article Marketing. I understand resource box is a heart of article marketing. Hi, Anna there are lots of samples available, if you go to the ezine articles you can find the best one.
Thanks for making clear how important a resource box is for article writing as to bring the desired traffic to the monetizing site.
However, your title states “how to” but I personally did not get the tips I was looking for.You might want to provide some direct examples to actually show the correct way.
This might be a good subject for upcoming articles?
Thanks for the tip. I don’t usually use key words in the Resource Box, I’ll have to give it a try.
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Good post as usual, Reed. We’ve all seen (and been guilty of writing) bad resource boxes.
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It is a great point.
Having a great resource box is crucial. Here’s where say to your readers what to do.
Most people do this wrong. The resource box is not about the author, it is about the readers.
I agree with the fact that you have to say who you are, but the most important thing is that you have to tell your readers that they should visit your site because they can benefit from it – you are giving away a free report or a video, or whatever.
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Reed, so a converting resource box maybe has a briefest of brief bio – then a Benefit or *reason* to click through as a call-to-action or most-wanted response, thru to your site. It is a carefully crafted piece of copy focusing on the call to action. Agreed?
Just what needed!
Let’s see if it works 🙂
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Of the whole post… the only thing I gathered which was useful was the part about using imagination to the fullest potential.
The one thing is a good thing. Thanks for highlighting that.
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Alan I agree with you completely about what elements make a successful resource box.
This one has been my weakest area, because for each article I may have a different action I want the reader to take, so I have to think about what I really want, and then ask it in an enticing way so I get the click. That is not so easy!
In fact I’d love to hear more comments on better ways to get clicks from the resource box of your articles.
I personally feel that if your invitation is compelling in the resource box, it makes the conversion to a sale MUCH easier.
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ABCs of the Resource boxes, very good information!
Thanks!, finally I’ll start on article marketing!
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Thanks for the great post. I have had problems getting traffic from my articles. I am sure your advice here will be most helpful. I am going to implement it in my next articles.
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Someone asked? how do you know if your signature lines is working.
By using a tracking program such as Hitsconnect or similar program where you can split test your signature lines and show you how many times your sig lines have been clicked.
How do you create a killer signature lines? practice practice practice (track your results) practice and more practice.
Happy Holidays Everyone !
Very Good information. Thanks….
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1 question. What is a resource box?
Resource Box is the income pillar for any article, but really i have also noticed many people still can’t write a good resource box,
A great article with a bad resource box can benefit your readers but not profiting you anything.
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