How To Use Articles On Your Own Web Site

When you want to make money by promoting an affiliate program through your articles, you’re going too need one thing – a user friendly, attractive website to place them on. You can do this in one of two ways – you can build your own site or you can hire someone to do it for you.

Unless you already know a lot about web design, it can be hard to get started building your own site. You’ll have to educate yourself on the fundamentals, which can take a while. You could just throw together a site right away, but this will likely result in a poorly designed website which looks thrown together. For both visitors and search engines, your site needs to be easy to navigate; which can be difficult if you are a beginner in web design.

Start Slow and Make Big Money With Articles

It can be easy to make money with articles. If you’re a quick study, you can learn everything you need to know in short order without needing professional instruction. This something that everyone looking into getting into niche website internet marketing needs to know.

If you’re new to this, then you should ease into things; by plunging in before you really know what you’re doing, then you can easily lose money and have nothing to show for your work. Before you even get started building your site, here are some things you should know how to do.

Write your own compelling articles or hire someone to write them for you

Optimize your website for search engines

Find a reliable web hosting company

Pick a catchy URL

Create a small site which is easy to navigate, have one created for you, or pay to use a What You See Is What You Get (WYSIWYG) website builder.

It can be tough to make a Do-It-Yourself website, but if you manage to do it, you may learn enough to write some good articles about it and start your own new DIY niche site.

Instead of building this site myself I hired Ben Cope and it was painless and simple to have him install WordPress, create the graphics and make this site look very good and it was very affordable.


  • jackrsweeney

    Reply Reply December 6, 2008

    Hi Reed, great job!!!!!!

  • Lynne Lee

    Reply Reply December 6, 2008

    It’s really easy to get started on the web and you don’t need any money to begin.

    A self hosted wordpress blog is best, but it that’s too technical for you or you can’t afford it, you could always have a free blog at WordPress or blogger until you can afford it.

    Article writing really does work and it’s much easier to write articles than you think it is. you’ll find lots of really helpful tips on my article writing and marekting blog.

    Lynne Lees last blog post..Now On Audio – The Roadmap Report – Become a Successful Blogger

  • Timothy W. Crane

    Reply Reply December 6, 2008

    I’ve been on your list for some time now, and as I usually use email search to find information rapidly, I am happy to announce that I often come across your content. Keep up the good work.

    I myself have a rather ugly website, yours is gorgeous. I love its simplicity. Don’t get me wrong, mine is ugly for a reason. It might even interest you.

    Congrats on the PR4 front page. Believe me people, he knows what he’s talking about.

    Timothy W. Cranes last blog post..Free Email Management Software

  • Luca

    Reply Reply December 6, 2008

    I agree Lynne,
    Wordpress is the way to go. Blogger is easy to start but if you’re planning to be in this for the long run self hosted WordPress is the way to go. I’ve learned a lot by playng with it and it’s easy to update with new articles. You should also learn some HTML as it will come in handy too

  • Timothy W. Crane

    Reply Reply December 6, 2008

    One thing I might want to pipe in about. I love the suggestion that it costs nothing to get into blogging using or blogger. The problem with turning to is that affiliate link traffic is forbidden and if you have no money, then affiliate marketing is most likely going to be the backbone of your campaign. If you do use to host your blog, then it is at the whim of WP to decide on whether you are trying “to make money” with your blog. If they deem that this is so, they will remove it.

    Blogger is better, but they also have the right to delete your blog, as it is in the TOS.

    I use blogger, and have had no problems, but is not the place to start off in Internet Marketing in any way. Time wasted.

    Timothy W. Cranes last blog post..Free Email Management Software

  • normz2

    Reply Reply December 6, 2008

    Good idea. I think I will devote one page to an article promoting an affiliate and see how it goes.

  • Profit Lance

    Reply Reply December 6, 2008

    I used Dream Weaver to create my 1 page site but I may have to change it to a blog or learn how to add pages so I can add articles about affiliate products

  • Paul Livingston

    Reply Reply December 6, 2008

    I have to agree about WordPress. I’ve been told Blogger isn’t very “marketer-friendly” and that it’s easy to get banned. Don’t know if that’s true, but I still use WordPress.

    Hey Reed…I signed up for giveaway today…

    Paul Livingstons last blog post..Boost Sales and Build Your List with Free Pre-made Videos.

  • Wolf Halton

    Reply Reply December 6, 2008

    There is one big issue about blog software as opposed to static pages, and that is that the complexity of blog software and the frequency or (required for security) updates make that whole proposition difficult for the truly green greenhorn. A static page with a good article followed by a solid call-to-action is more secure just because of the reduction of components that could be vulnerable.

    I have tried several blog applications and my favorites are WordPress, for its simplicity of delivery and Drupal for its huge capability. Self-hosted in both cases.

    WordPress with CommentLuv plug-in lets your comments on other blogs with CommentLuv be much more useful. – It shows the most recent, or your choice of blog post from your blog at the comment on your friend’s blog.

  • StoneCS

    Reply Reply December 6, 2008

    Yeah, It seems WordPress is the way to go these days. It’s so customizable you can even fool most people. Well, except other bloggers.

    I agree you don’t want something that looks thrown together, but on the other hand you don’t want to over-analyze it either, and worry about perfection your first time out.


  • Olas Manns

    Reply Reply December 6, 2008

    I agree with the consensus here that WordPress is the way to go. It is so much nicer looking that a simple blogger blog. And there is such a large community of support sites and forums out there that can help you with the learning curve.

    Not to mention the fact there are so many different cool WordPress themes and templates that you can choose from. So a search for free WordPress templates and you will see the vast amount of support that WordPress has built.

    Choosing WordPress is really a no brainer if you are looking for a professional appearance on the internet.

  • Frankie Teo

    Reply Reply December 6, 2008

    Good idea to create a small niche site with a “WYSIWYG”.

    Hiring someone to do it could be a problem if we’re just getting started unless we are very sure what we want to promote.

    Good point to ponder..thanks.

    frankie Teo

  • Dave

    Reply Reply December 6, 2008

    My first version of was built with SiteSpinner – an excellent WYSIWIG that also comes in two versions.

    (With all the scripts that are on it I have moved to membership site software.)

    An example of a very simple site I made with SiteSpinner is:

    The SiteSpinner people also have a free single page site builder called web dwarf, which is a great place to start and see if you like how they do it.

    WordPress is Excellent as a website (not just a blog) and you can get it complete;y free from and the redirect it to your own URL, as I did for a friend of mine:

    The main problem with this system is templates are limited, but a little customiszing can make all the difference

    Big advantages.. It’s Free! and Backups of your site are taken care of automatically. (You did consider the need to back up your site, didn’t you???!)

    Regardless, there is NO EXCUSE for NOT having a website!

    (PS None of these links are affiliate links.)

  • Timothy Millar

    Reply Reply December 7, 2008

    Hey Reed, Blogs are the way to go, But there are
    other ways that are just as good such as Hub pages and Squidoo for beginners. Each Hub Page is a mini site with adsense and ebay along with other avenues of income, Check mine out if you get a chance, Just look up leprechaun. Have a
    Wonderful Day, Timothy Millar

    Timothy Millars last blog post..Affiliate Power Videos Review

  • John Leonard

    Reply Reply December 7, 2008

    Hi Reed, Some really good solid information, Very nice site by-the-way, Take Care and GOD Bless!

  • Martin

    Reply Reply December 7, 2008

    Yes, a self hosted wordpress install is the best way to start getting your own content on your own website.
    Once installed the wordpress dashboard is quite intuitive and there is a ton of good content about it on the web.
    You can add third party plugins that can really enhance the user and admin experience.

    I agree with StoneCS, don’t worry about getting it perfect first time, just get it going and get your content out there.

    Another good post Reed,

    Martins last blog post..The Money Aint In The List

  • michael

    Reply Reply December 7, 2008

    I would say take a look at SBI or www. site build they have the full monty.

  • David Enders, D.C.

    Reply Reply December 7, 2008

    Articles do work very well and are well worth the effort to write them. Lots of good ideas listed here – I agree Hubpages & Squidoo are two places that are very good for beginners to start with.

    David Enders, D.C.s last blog post..Internet MLM Network Marketing Affiliate Success Library

  • Gimme A Dream

    Reply Reply December 7, 2008

    I’ve worked a lot with Blogger and lately started with WordPress. I love my template at free WordPress site but I don’t have enough control over the widget placement and I have no control over my html template, so I’m not pleased with the free version. I read that I have control when I pay their hosting fees but I don’t think I’m going to stay with wordpress for blogging… I’ve put my template into Dream Weaver and I’ll tweak it there before setting it up as a website.

  • John Bonzo

    Reply Reply December 7, 2008

    Hi Reed,

    It’s me again! I really can identify with your articles. I make my own sites and I agree, it’s not easy, but I had help with a site called Profitmatic. It made things a lot easier. Articles are also an important part of my advertising so keep the ideas comming.

    Thanks for your great work,

  • Zach Kong

    Reply Reply December 7, 2008

    As what most people agree on, starting a online business only involves a very low cost. However, even so, we have to make sure that all money are spent cleverly.

    Reed mentioned about having a good website. I will agree with him that having a good website with a good layout is right important to attract readers and loyal customers.

    Still is not necessary to design your website yourself. A self hosted wordpress blog is a very attractive alternative. The first is very easy set up. Second, there already greats were wordpress themes around. All you need to do is to plug it in to have a good-looking, attractive and functioning website.

    Here is one place where you can get very attractive press themes: just for a nominal fee.

    Zach Kongs last blog post..Seeking For A True Education For Your Soul?

  • Zach Kong

    Reply Reply December 7, 2008

    As what most people agree on, starting a online business only involves a very low cost. However, even so, we have to make sure that all money are spent cleverly.

    Reed mentioned about having a good website. I will agree with him that having a good website with a good layout is right important to attract readers and loyal customers.

    Still is not necessary to design your website yourself. A self hosted wordpress blog is a very attractive alternative. The first is very easy set up. Second, there already greats were wordpress themes around. All you need to do is to plug it in to have a good-looking, attractive and functioning website.

    Here is one place where you can get very attractive press themes: for nominal fee.

    For a detailed yet simple tutoria on HTML, you can visit

    Zach Kongs last blog post..Seeking For A True Education For Your Soul?

  • Jennifer

    Reply Reply December 7, 2008

    Thanks for another good post Reed. I have found that the most important thing is to just get started. If that means having a free blog with the WordPress default template, just do it.

    You can change things one at a time, as you have the ability, money, and/or time. WordPress makes it simple to export your entire blog into another blog once you’ve got the theme you want on your own hosting account.

    Thanks for the tip on Ben Cope, you’re the second person to recommend him to me this week.

  • tmobil8

    Reply Reply December 7, 2008

    Greetings Reed, Thomas Richmond here, sorry i havent posted lately you know how it is. Great points my friends, Happy Holidays 🙂

  • Ari Lestariono

    Reply Reply December 7, 2008

    Yes making income from article writing is challenging and also your SEO on search engine will naturally work just fine, but it will need some time to get results and need more patience.It can work and posting articles to your blog on daily basis posting one article, or posting 3 times a week.

  • bet

    Reply Reply December 7, 2008

    Thanks again. Article writing sounds good.

  • Darren Moore (UK)

    Reply Reply December 7, 2008

    Reed and Readers!
    Just picking up on a couple of points that may help some people.
    (1) A business (product) which we have been working on for the last 6 months will launch in Jan 09. So that we could get some good links built whilst the site was in progress, we got the site builder to stick up a catch page and then set out linking other sites and pages every day. We did an Alexa report and have jumped past our main rival, who has been trading since 05 from their main website.
    (2) We used blogger to start, it is easy to set up and you can import headers to match the site you want linking with, so you do end up looking sensible without too much cost involved.
    (3) The Essential Ticket Guide is a digital product we have developed, and it is our first. We have never considered this market (selling info) but can see that it is worth the visit. From initiating the “guide” to building the site has not cost any more than $500. If we only get our money back, then it was worth the trip and experience so that we know where improvements need to be made, and how to do them.
    To Everyones Success!
    Big “D”

  • Geoff Dodd

    Reply Reply December 7, 2008

    Reed, for an absolute beginner I would recommend where your blog will be hosted by – Easy indeed and you can start inserting articles as Posts. Then graduate to a self hosted wordpress, especially the SEO version offered by Jeff Johnson’s underground training lab. Wow! It auto-creates tons of TAG pages and after a while you realize THAT is where your Google PR power will come from.. Tag pages. Many of the Tag pages in are PR 5,6,7 and that’s rather helpful for boosting your article-laden blog. Do only original articles.

    Geoff Dodd

  • östen Gustavsson (the beast)

    Reply Reply December 7, 2008

    Hi there cyber freaks! I thank you Reed for your point of vieu! You said almost the same as a teacher I had, when I was going to be a web designer i could not turn on the pc,(so what! I thought)We where there to learn (yeah to learn “web design” not the course “let the pc be your friend “) i realized after 1 or 2 years days i ment .you can´t become a web designer if your knowledgde is so low as mine was.
    But the teacher said as reed also said you can geta website in two wayes build or buy it.
    And there is one more way . you can be given one i think do you know if it´s common ? I mean you have to change a few things i beliv? .The real Web design Gurus where /is ?(do anyone know ?) those who work with sex,porno buisnes they are the real champs , the teacher told us ,you see when you get into those special porno site´s it cost money/min
    the taxmetern is tickin, when you in you pay And you have huge problem to get out from those porno sites. Maby You are satisfied but its a gap in your economy if you get addicted.
    I know who´s satisfied any way ?yeah the web designer. I don´t know how it works in other countries but in Sweden it´s now not legal to do money like that .I am a newbie and i am going to build a web site ,I need 3-5 woman who is not afraied to show there bodys and…… sorry ,hahahaha take care thebeast

  • Jeen Hao

    Reply Reply December 7, 2008

    Nice tips. Article is the oldest way I think to make money online and it is still very effective and profitable. A nice look website is important because first impression is very important =)

  • Slavica

    Reply Reply December 7, 2008

    Your Topic is How To Use Articles On Your Own Web Site
    But i needed to make things clearer:What are the ways to make money by writing Articles?
    You said ;writing Articles to promote your own Affiliate Program-o.k.You make a web site,post an Article and affiliate link.
    There is second one:Choose a Theme/Subject to write about/books,sport,art,traffic,list building…./,now you have Articles,but what about Money?Do i need to use Google Adsense and wait for someone clicks ?Or someone’s banners in the same way?
    I don’t see so easy way to make money.

    My thinking goes this direct:If you feel to be good in writing on some Theme you like,then it is possible your site/blog has been attracted by people,who would come to see and read your content.That is i did,and then i put a link to my sale page of e-book i created.Potential customers have opportunity to learn a little more on your blog post and then go to sales copy,if they still interested in your product.

    I’m using free Blog for now/not able to host it with my domain/.i am contended,of course i don’t get what i have imagined,/for example can’t choose fonts i like,widgets are not allowed/I like my Site to get very nice look.

    One site related to my field of interest:Searching for Secret Grail i created on my own ,i did it in Word/Microsoft Office Word/where i had in my disposition more fonts and colors.

    Slavicas last blog post..Searching for Secret Grail

  • Jay

    Reply Reply December 7, 2008

    I have my blogs at Blogger and have have been introduced to WordPress and can truly appreciate the versatility of either. It’s not the tool, sometimes, it’s how you use it. Sometimes that tool is common sense–knowing when to ask for help. How often do we think we, ourselves, should do and know everything? Outsource what you can so you reach your goals much sooner–or else do it all yourself and greatly slow down the process while trying to learn everything.
    On the other hand, you also should know enough about the process to not only advise someone else about what you want but also to be able to see if the finished product works as well as it should.
    Who makes the most money–the laborers or the CEO? By supervising the details and the work, you own the income, attained by the many arms of your “army” (pun intended). Let’s face it, just how much can one person accomplish alone? Thanks for reminding us that it takes a lot more than ourselves to be successful.

    Jays last blog post..Make Money & Sense?

  • Cheree

    Reply Reply December 7, 2008

    Reed, great post (obviously, since you are getting a lot of comments on it!). I LOVE article marketing. Not only on my own site, but in article directories. Some comments on other posts:

    normz2 — This isn’t a get rich quick method. If you are going to post a single article and see how it goes, it’s unlikely you’ll succeed. I would shoot for an article a day (or at least 2 or 3 a week). It will likely take a few months before you really start seeing the viral nature of articles. You can’t just “try” network marketing. As Yoda said, “There is no try. There is only do or not do.”

    Frankie Teo — I agree that paying someone to develop a website can be difficult if you’re just starting out. Most of us start out on a shoe-string budget. If you can at least afford a website of your own and install WordPress, that’s what I would recommend. That way, you are immediately building a customer base to your own website. Also, article directories don’t let you use affiliate links, so you will need your own domain to send them to.

    Slavica — This is an easy way to make money but, again, it isn’t an overnight method to riches. But, what you will slowly build a steady stream of leads through article marketing which will help you build a strong and solid business.

    Again, great article Reed, thanks!

  • Benton Middleton

    Reply Reply December 7, 2008

    To: Gimme A Dream;

    Advice about WordPress. ownload the latest version “FREE”, then install it on your own hosted site. If you have an old PC laying in the closet, put it on there and host your own site. This is musch easier than it sounds and you will have 100%-CONTROL over your entire site. The you can add add-ons like member areas, protected directories and a ton more.

    Hope this helps. Also as far as control is concerned you’ll have more options and basic freedom on your server/pc if you use Linux instead of Windows. ANd you’ll save thousands in OS fees and related costs.

  • Christine Imamshah

    Reply Reply December 7, 2008

    Hi Reed,

    Great post again. I think the best part of articles is that they can bring traffic forever.

    Ideally what we all want is financial freedom which allows us to do whatever we want with our time.

    With articles, once the work is done they can bring you traffic and therefore money forever.

    Do the work once and continue to get paid for it.

    It doesn’t get any better than that eh?


  • Alan Petersen

    Reply Reply December 7, 2008

    Good tips. I would like to add that you don’t need to pay for a WYSIWYG editor there is a great one that is free and it’s perfect for the tweaks we need to do to our sites as Internet marketers. Google “Kompozer” and you’ll find. I also have video demo of Kompozer in action as I’m editing a mini-site I had designed for one my products. You can see that video here:

  • The one thing i would recommend when you have submitted your articles is that you don not go back and edit any part of it as i have found to my cost.
    I had a series of articles that were doing very very well and bringing in good sales from the web site, however, i decided to change the anchor text in the bio field and the articles all died.
    I contacted customer support and was told “If an article is edited post-acceptance, it is no longer eligible for inclusion in the ‘most viewed’ lists.
    So be warned, don’t edit your articles after submission, cos they will die a horrible death.
    I have used WordPress, Blogger, and sitebuilder from my own hosting and found the options in WordPress very good.

  • Mike Thorne

    Reply Reply December 7, 2008

    Hi Reed. Good post as always.
    Marketing with articles is an
    excellent traffic tool.
    I’d like to add that No,
    you do not have to buy a
    WYSIWYG editor, but there is
    a learning curve to be able to
    use one to build a website.Even
    with NVU, or Kompozer, you have
    to master using tables, in order
    to build attractive web sites.
    People just starting to build
    web sites probably should spend
    a little money and buy site builder
    software, that comes with good
    instructional videos and good
    support, in case they have trouble.
    This is a good example.
    There are some excellent demo videos here:

  • Newtone

    Reply Reply December 7, 2008

    Thanks, Really good and informative.

  • Diane Gray

    Reply Reply December 7, 2008

    I had to take a moment and leave a comment on your post because it was very informative. I have been writing articles for a short time and find that they are really all not that hard to write and put them on your site. Thanks for the interesting post.

    Diane Grays last blog post..Drive Your Article-Rich Website To A Targeted Audience

  • delords

    Reply Reply December 7, 2008

    Great post thanks Reed,

    Article marketing is One great advertising method that though it seem old fashioned but it still delivers as always and is a great way to increase your site traffic,

    For me i have written several articles on various blogs and i love using blogger as i can do whatever i want with it. I design my blogger blogs at times with microsoft frontpage and it really looks nice. also i was able to create like a sales letter using my blog and it looks so professional.

    Article marketing with blogging can really do a lot for anyone.

    here are samples of the blogs i designed myself
    hope Reed appreciates the links and leave it up.
    this is a 4 column blog good for any affiliate marketer.
    i Even added an auto responder on this

    delordss last blog post..Get Yanik Silver’s 14-Point Web Copy Analysis Free

  • Ernie Carroll

    Reply Reply December 7, 2008

    I think for someone just getting started with affiliate marketing, with no budget to work with, a “free blogger blog” and article marketing are the way to go. When you start to see some money come in on a regular basis, then move up to a self hosted WordPress blog.

    Ernie Carrolls last blog post..Blogging to the Bank 3.0 – Honest Review

  • Srinivasan

    Reply Reply December 8, 2008

    It sure is difficult to create your own site as I found out after spending the whole of sunday creating my Learn How To site. But hiring others are more expensive.

    What do you think about content builder site builder software? I have started using Is using adsense in them accepted and legal?

    Can you write something on this.


  • Timothy W. Crane

    Reply Reply December 8, 2008

    I think that this is a great discussion. I am a big fan of the WordPress software, but not a big fan of their free hosting site from a marketing position. Whether you choose the blogger or the WordPress platform, you can not go wrong. Blogger is easier to use, and you CAN get away with marketing on a free Blogger account, but you are limited by what you can customize compared to WordPress.
    The free blog hosting however is another story. WordPress IS the way to go if you want your blog to perform well and may have to customize in the future, IF you plan on self hosting. The free hosting solution is more rife with missing blogs and deleted accounts for minuscule TOS breeches than Blogger, not to say that the big-G won’t erase you for no reason.

    Get a Godaddy account, and host it yourself. Simplicity and Control. Now that’s the right combination.

    Timothy W. Cranes last blog post..Can Email Marketing Lists Make You Rich?

  • PV Reymond

    Reply Reply December 8, 2008

    Hi Reed,

    Great points. You are giving great information here.

    ^PV Reymond

    PV Reymonds last blog post..Internet Marketing For Newbies… The First Step

  • Jeen Hao

    Reply Reply December 8, 2008

    I agree that wp is much much better than blogger. I am now using blogger because my family do not bless me to do so and I don’t have credit card. Blogger is easy, but it really has many limitation. By using blogger, we can’t create a sales page. We cannot create a special page, and another fact is a blogspot domain cannot be resell =(

    Jeen Haos last blog post..Blogs To Wealth Newsletter Launch!

  • Pat Gunning

    Reply Reply December 9, 2008

    Article writing not only promotes your business…it also promotes you.

    Branding you is the most important thing you can do for your business.

    Articles are a permanent brand for you and your ideas!

  • omar

    Reply Reply December 9, 2008

    my name is Omae
    I do not how it is work


    Reply Reply December 11, 2008

    Yeah, this is a vital need of mine , I see how others have sites where they combine other links to make profits, this is a need that I already needed yesterday, last week.

  • Shawn Horwood

    Reply Reply December 13, 2008

    You say to use a paid WYSIWYG website builder, but I personally use a free one called Kompozer. There is also another similar one called “My Free Website Builder”. They are both very easy to use, so you can build your own fairly decent website without having to pay a designer an expensive fee to do it for you.
    Shawn Horwood

  • Alex

    Reply Reply December 14, 2008

    The most difficult part about building your own website is in getting others to participate and be involved in it. Do visit my website and give me some comments

  • Rosenrod

    Reply Reply March 16, 2009

    Nice contribution. Thanks. Keep up the good work here.

  • Back Pusher

    Reply Reply March 20, 2009

    Hi,i have a question regarding the article submission. Is it better to post the article to our own website or submit it to the article submission site? Which one is more effective?

    I just create my new website and start writing article .

  • Super-Duper site! I am loving it!! Will come back again – taking you feeds also, Thanks.

  • thanks you..

  • Sohbet

    Reply Reply June 20, 2009

    thanks at all friends. At the last I must appreciate that your post is unique and I find it very useful for the people who like to take it that way.

    Congratulation on your success and hard work.

  • I agree Lynne,
    Wordpress is the way to go. Blogger is easy to start but if you’re planning to be in this for the long run self hosted WordPress is the way to go. I’ve learned a lot by playng with it and it’s easy to update with new articles. You should also learn some HTML as it will come in handy too

  • Sandin

    Reply Reply June 29, 2009

    Please, can you PM me and tell me few more thinks about this, I am really fan of your blog…

  • botox

    Reply Reply July 28, 2009

    Congratulation on your success and hard work.

  • create a website

    Reply Reply August 5, 2009

    hi joined for your feed but thought id say hi keep up the good work.

  • Molly

    Reply Reply December 1, 2009

    What Makes a Website Design Great ? – How to Make Good Web Design Into a Great One!

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