How To Make A Fortune Selling Cheap Ebooks
By Alan Cheng on Oct 4, 2009 in Featured, Guest Bloggers, Information Marketing
Do you notice some entrepreneurs selling information products such as
ebooks for $20, and still manage to live an extravagant life style?
Were they born rich or did they manage to sell 50,000 copies of the
ebook?
This is when you have to look at things a lot deeper and find out
where the profits are coming from.
It’s very possible to make millions online just by selling ebooks
costing $30 or even $20. As long as you sell a lot in the back end.
Here’s how it works:
1. You create a kick-ass information product with some of the best
information you have. Really try to make this a quality product.
2. Inside the ebook have your own affiliate links to products, software
and services. When your readers buy from the links, you get paid.
This is extra income which you can make on autopilot. Just set it
up and forget.
3. Contact as many business owners as you can. Ask them to provide
bonuses to you to make your product look more attractive.
Business owners will agree as long as your customers download
the bonuses from their website – they’re getting a list of buyers so
it’s a huge win for them.
4. Your objective is to try to sell as many products as possible.
Offer super affiliates like Reed Floren 75% or more
of the commissions. If you can afford it, give them 100% of
the commissions.
You can also sell your product using Adwords even if it means
breaking even and not making a profit with your ebook.
This may sound like a suicidal deal…but read on. I’ll explain how the
experts make a boatload of money using this strategy.
With a lot people buying your ebook, you can now really start to sell them.
Now that you have a list of customers who have bought your product
and are happy with it, you can…
1. Offer them an audio version of the ebook for $20 extra.
2. After a week or so, offer them a video tutorial explaining the
information in your ebook in much more depth. You can sell training
videos for $47.
3. Have a membership where your customers are automatically signed up
after they buy your ebook. Provide valuable content, videos and
interviews every month.
Offer the first month free and then charge $27 to access the information
every month. If the first month’s content is good, your customers
will stay on and gladly pay the membership fee.
4. You can sell a part 2 of your ebook to your customers.
You won’t need to pay commissions with these sales.
100% of the profits are yours.
5. Offer your time for consultation. You can mentor a group of 4
for $100 per hour. Offer personal consultation at a much higher price.
You will know who your premium customers are from the sales.
These are people who are willing to pay a lot of money. Treat them
like your best friend.
6. Create a physical version of your ebook. Provide CDs of recorded
interviews, workbooks and DVDs of you presenting the material.
You can sell these for $199 each easily. Again, you get 100% of
the profits.
7. With your list of customers continue to communicate with them
regularly and occasionally recommend products with your affiliate
links in them.
Depending on the size of your list and your relationship with them,
each promotional email can earn you thousands of dollars.
Now take a step back and look at all the different ways you can sell
to your customers on the back end. Do you see why it doesn’t matter
even if you lose money with your front end product?
When you see a well-known business selling a cheap product that’s too
good to be true, you’ll know that he’s running a successful
information products business. And the funny thing is, you can do
this easily with the right information on how to build an information
products business.
Download a report on how to build a profitable information products
business at http://www.eliteghostwriters.com/report.html
For articles, videos and tips on how to market your business online, visit
http://www.eliteghostwriters.com/blog – Alan Cheng, Elite Ghostwriters.
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36 Comment(s)
By Happy on Oct 4, 2009 | Reply
I’ve just written a book and also a ‘part 2′ which i am offering as a bonus.
as you say, the books are also filled with other programs that make the system work so there are also extra incomes from both books.
It’s on page one of google and i haven’t made one sale or one subscriber.
what next?
HG
By Harpal Dadi on Oct 4, 2009 | Reply
I like your simple explanation of how these things (ebooks) work. I am in the process of setting up a blog. How can you help?
Regards,
Harpal
By Paulo Teller on Oct 4, 2009 | Reply
Hi Reed,
A hell of an article for you to choose and post!
And what an eye opener it also is!
(End of exclamation marks)
I hope a lot of readers click the links for better profits.
After all, life should be a balance between heart and money, shouldn’t it?
By Mohamed Hammad on Oct 4, 2009 | Reply
Now that’s what I am talking about…
Increasing the customer value, by offering upsells, downsells
or even after the launch is over, you still get hot hungry list of buyers
Thanks Reed, that was really awesome
By Emmanuel Mba on Oct 4, 2009 | Reply
Hi Reed, Another excellent article and it has a lot of information that would be very helpful to readers.
Nice job
By David John on Oct 4, 2009 | Reply
You make a really good point about selling eBooks, once it is set up, it can run itself. Whether you are selling your own information product or you are selling information products with resale rights, you can make money on autopilot.
It is nice to read that the art of selling ebooks is not dead.
Thanks Reed.
By raymagnetic on Oct 4, 2009 | Reply
Hey Reed,
thanks for the information on how to profit by writing an Ebook. I’ll definitely be trying to implement these techniques in my own Internet marketing campaigns.
By Carma Spence-Pothitt on Oct 4, 2009 | Reply
This is a brilliant way to build an e-book product funnel! Re-purpose your content in more and more powerful ways. Great post!
By Jeff Bode on Oct 4, 2009 | Reply
I’ve been working on doing this in my own business and have noticed great results.
The important thing to do is provide a great lead in product worth more than the price and provide additional free information for these customers so that you build up a strong relationship with them right away.
Thanks for the great advice,
Jeff Bode
By Tom Harvey on Oct 4, 2009 | Reply
Reed
Great guest post on a useful technique to maximise your customer value. It is good for both you as the vendor and the customer for a variety of formats to be offered as it increases appeal across a wide variety of learning styles.
The key though is getting the customer into your product funnel in the first place by delivering quality value content and then you can build the relationship and sales from there.
Tom
By mick on Oct 4, 2009 | Reply
Hi Reed,
Im glad i got pointed to your site,Im just starting out ive got e-books PLR items and this is the route i would like to take.
Its sites like yours that gives people like me a newbie that little bit of insight to how things work.
Thanks alot for the good info.
Mick
By Alan Cheng on Oct 5, 2009 | Reply
Glad everyone enjoyed the article.
Selling ebooks is definitely not dead. A lot of people worry about how much to sell the ebook for, to make it worth their time and money - especially if they outsourced it to a ghostwriter.
The point is not to worry about the sale and profit but look in the long run. This means treating your customers the best way you can and they will repay you for it.
I noticed I talk a lot about selling the customers in the backend in this article, and missed out one of the most important things which is **building a great relationship with your customers**.
I hope everyone understands and GET the meaning of this article. Thanks and good luck to your business.
By Naz on Oct 5, 2009 | Reply
Hi Reed.
Thanks again.
You know what, I’m planning to sell an ebook later on and this post really helps me. Thanks for the awesome advice! Hope you can give more useful advice. About piracy maybe..
Naz
By Chee on Oct 5, 2009 | Reply
Hi Reed:
Alan’s report is very very well written and although it’s very short, it’s concise and I like it more than the paid product!
Thanks!
By Gene on Oct 5, 2009 | Reply
Hello Reed,
What a great article. I’ve got so many info products stored away that I haveen’t known how to get out. This is a big help.
Thanks for your help.
Gene
By Will on Oct 5, 2009 | Reply
Thanks for this. I often wondered how these ventures worked and this is a really concise exposition of the method to use when building an online business with e-books. Making the most of the back end and upsell is the way to go when selling information products.
By Aly the Geordie Coach on Oct 5, 2009 | Reply
I think this a brilliant article. It is straight to the point, easy to read and has great good quality content.
More please
Aly the Geordie Coach
By Bazri on Oct 5, 2009 | Reply
thanks for the information on how to profit by writing an E book. I like your simple explanation.
By JohnJimat on Oct 5, 2009 | Reply
this is awesome.. i am working on membership site. maybe it will launch next month. this article would be my inspiration.. thanks reed
By Noreen MacKinnon on Oct 6, 2009 | Reply
Reed:
Thanks for your post on ebooks. I am presently trying to find one suitable for my Website.
This information is helpful.
Noreen
By Jim Cassidy on Oct 6, 2009 | Reply
Superb article showing clearly how one simple e book can explode a business.
By Jenelle Livet on Oct 7, 2009 | Reply
Hi,
I have paid money for information just like this. I will be sharing this with my community if that is OK. Great Info Thanks Alan and Reed
Jenelle
By Uche Nwaobi on Oct 8, 2009 | Reply
Hi Reed,
Thanks for the post. It’s quite informative. Great job.
Uche
By OnlineIncome on Oct 10, 2009 | Reply
I like it! straight to the point.Keep it up bro.
By Autos Versicherung on Oct 12, 2009 | Reply
Hello Reed,
your list how to make money sounds great! I hope I can reproduce it in real
By Jim Clary on Oct 16, 2009 | Reply
Reed,
You never fail to write great content and teach your readers something new with every post.
Thanks!!
By Jacalyn Price on Oct 18, 2009 | Reply
Hi- Thanks for the Information. It puts it in a simplified way to understand when you are learning how to set up your blog and putting quality Informaton on it.
Thanks again
Jacalyn
By AffiliateSecretFor Newbie on Oct 31, 2009 | Reply
hi reed,
that is really bombastic strategy to think of and i think well paid of…you really need to feel it deeply before we can master and apply that…
By Kevin Njoroge on Nov 6, 2009 | Reply
Great post Reed and Alan and truly an eye opener. I wonder why I have not about that since I am in the process of revising my one time offer at internetwealthlab.com
Regards,
Kevin
By Sharath on Dec 29, 2009 | Reply
Great post. I hear you but I suck in writing. Maybe, I need to buy some MRR ebooks and put my links and sell them.
By Neil on Jan 8, 2010 | Reply
Thanks For the great info.
By Neil on Jan 8, 2010 | Reply
Thanks For The post… It contains alot of great info.. (I hit submit to early…
I like articles that give real value
By happysus Sait on Jan 11, 2010 | Reply
This is One of viral marketing’s principles is to give away something for free. This will definitely catch the attention of a huge number of people. Free items are always the best when trying to introduce something new in the market. Most businesses and individuals who adopt this marketing strategy have found different ways of giving away information and other things for free. One of those methods is coming up with an e-book and sending it to potential customers.
There are a lot of e-books available for download over the internet. Almost all of these can be obtained for free. But even so, it is not assured that everyone will read it, much less get it. So how do you make your own e-book popular and be read by the most number of people possible?
Thanks
By reshu on Feb 26, 2010 | Reply
Wonderful post Reed i like it so much…
By Jeen Hao on Mar 27, 2010 | Reply
Nice tips… I never thought some of your points. Thanks =)
By Shubha Saxena on Apr 7, 2010 | Reply
Great Post. Nice information
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