One thing which newcomers to affiliate marketing or those looking to get involved need to know is that 90% of affiliates make under $100 per month from their affiliate marketing efforts. So don’t start planning to quit your day ob just yet, unless you are or can become an expert at:

1.  Building a good web site that converts.

2.  Search engine optimization.  You need a lot of traffic to be successful as an affiliate, since perhaps one in 200 visitors to your site will actually make a purchase. Search engine optimization can get more visitors to your site by making it easier to find.

3.  Choosing the right merchant programs to promote and figuring out the best ways to promote them.

There are many who make the mistake of thinking that affiliate marketing will make them wealthy overnight; they throw up a few banners or links on their site and wonder why they make little, if any money from the program.

How long you’ll take to become a success in this business all depends on how much you want to earn and how much effort you’re willing to put into the business. If you’re a quick study and a natural at affiliate marketing, then you could be making as much as $2,000 per month in a couple of years, assuming that you already have a full time job and can’t devote all of your time to an affiliate program.

If you do give it a go, the first few months may be difficult – you might check your stats and find out that you are making next to nothing, making you question why you got into this in the first place. Be patient. With hard work and persistence, the dales and commissions will start to grow.

Traffic is the top concern of every affiliate marketer. You may get a lot of traffic, but remember only a small fraction of these visitors will buy.

You need to know your audience and determine which affiliate programs will appeal most strongly to them. You should employ the tactic of pre-selling, which is putting your visitors into the right frame of mind to purchase the product or service you are marketing.

When you stick with it in an affiliate marketing business, you will learn more and more as you go on. You can’t expect to be an instant success – it’s going to take persistence and a lot of work. If you are willing to dedicate the necessary time and effort to your program, you can make a success of your affiliate marketing business.